ABOUT
I am a film director based in London. I am focused on making good work that does good in the world. I think deeply about story craft; about the ideas being baked into a story, about making the most of cinematic tools to elevate the experience and effectiveness of the piece. My roots are in documentary film, art and anthropology, but I have enjoyed years of expeditions into more commercial work.
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I worked for a few years as the Creative Director of Film for electric vehicle start up, Arrival. My brief was to establish a visual storytelling identity for the brand, to invite the world to understand their ambition, their vibe and their story as it was unfolding. My first 9 months were building up to what turned into a record breaking IPO. At $13billion, the company was the highest valued British start-up to ever float on the American stock exchange. Here I learned that a good story well told can create a lot of value and bring about tangible positive change in the world.
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Get in touch to talk film and making good things happen.
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